RE: In which phase of the Active Data Warehouse evolut...
What my understanding and experience is atleast while designing physical data model we should have understanidng of data demographics. Rest we can think while designing ETL.
It is stage3 - Predicting: Sophisticated analysts heavily utilize the system to leverage information to predict what will happen next in the business to proactively manage the organization s strategy. This stage requires data mining tools and building predictive models using historical detail. As an example users can model customer demographics for target marketing.
